Not resting on their laurels, Santorini authorities are placing their cash the place their mouth is and taking extra actions to spice up tourism to the world famend Cycladic island with the institution of its very personal Vacation spot Administration Group (DMO), introduced final week on the Santo Wines convention heart.
The Thira Municipality is working along with the College of the Aegean to kind its very personal Vacation spot Administration / Advertising Group based mostly on information gathered and assessed by the UNWTO Community of Observatories (INSTO).
Through the occasion, Thira Mayor Nikolaos Zorzos underlined that correct vacation spot administration relies on in-depth evaluation of tourism information collected throughout all its levels, which might then be utilized by companies to enhance operation, profitability and sustainability.
The mayor went on so as to add that the purpose of the DMO is to supply instruments in cooperation with social companions and tourism professionals that may guarantee Santorini is a sustainable tourism vacation spot with out nevertheless excluding that it nonetheless stays a novel dwelling for its inhabitants.
The occasion got here to an in depth with the presentation of the DMO’s operational framework in addition to its aims, comparable to selling Greek in addition to unique-to-Santorini merchandise together with the Greek Breakfast, Aegean delicacies, native gastronomy, nature and cultural trails and conventional structure.